This is 20-credit module taught in year 2 SJC. It is an advanced continuation of the Language Skills for journalist-I covered in Year I, and it is indented to allow students to carry out the ability to communicate confidently in French, Kinyarwanda, and Kiswahili.
Dear student,
Introduction to Public Relations (PR) and Advertising is a comprehensive and detailed introduction to the concepts, perspectives, theories and practices of the PR and Advertising industries. It traces the history and development of public relations and advertising in the context of media and communication studies. Further, the module explores ethical issues, which affect these industries.
You will navigate through together with Emmanuel and Edward!
Welcome to this wonderful module!